Customer futures day
Seeing first hand how merchants' customers could access their accounts any time of the night or day, via an iPhone, was a highlight of Progressive Solutions' recent customer 'Futures Day'.
The demonstration showcased the latest version of the company's Web Track, which provides merchants with a customised internet portal through which their customers can trade, or simply work with their accounts.
The event enabled Progressive and existing bisTrack users to share information and feedback, and allowed the company to introduce several new software product releases, soon to be available alongside the core bisTrack business management software.
Service Track, a powerful CRM (customer relationship management) system, will be released as part of core bisTrack. Service Track is easy for all staff to maintain and, rather than just storing customer information, helps merchants define sales opportunities and manage marketing campaigns.
A planned new Catalogues feature will allow merchants to access thousands more products outside their main product file, without impacting on the system’s performance. Using bisTrack's eBusiness interface, the technology ensures all product data is kept up to date.
Progressive's MD, Arthur Duffy, said: “I recognise the market is changing and understand people want tools to increase productivity and make their life easier. They don't want to buy software; they want to buy solutions to a problem.”
© 2010, reproduced courtesy of Unimer News.
